Billionaire Boys Club

Established in 2005, Billionaire Boys Club is a joint venture between music producer Pharrell Williams and Japanese streetwear guru, Nigo. Launched as a sister company to A Bathing Ape, Billionaire Boys Club draws inspiration from vintage imagery of the 50's and 60's. With Jay-Z becoming a business partner in 2011 the brand has taken a slight remodelling and is now stronger than ever.